Canada’s VOD Evolution 2027 study maps out the year ahead using data from over 2,000 Canadian viewers. Advertisers can use these findings to connect with audiences where they are actually watching.

Get the data you need to build smarter 2027 media plans. Join Roku and IAB Canada on October 22 for a live webinar unpacking the VOD Evolution 2027 results. Free for IAB Canada members.

Roku has surpassed 100 million active streaming households worldwide. Here’s what that scale means for advertisers reaching streaming audiences globally.

Discover how Canadians actually stream. Course 5 is now live on Roku Academy - built on six years of real behavioural data.

Join Roku at IAB Canada Back to School with Belinda Baugniet leading the Master the Stream session – one afternoon, three sessions, three certificates.

Roku Academy partners with CMAfutureproof on May 6 for a masterclass on CTV insights, viewer behaviour, and streaming strategies for Canadian marketers.